Betsey Johnson, in a bottle

Wednesday, August 10, 2011

Known for her loud, fun and eccentric designs, Betsey Johnson has bottled up her zest for life in her new fragrance, Too Too.

Though it was an early morning launch event at Milk Studios, two of our fave it-girl DJ’s–Becka Diamond and Chelsea Leyland–along with a performance by Stephen Petronio’s tutu-clad ballerinas (and pant-less ballet dancers) woke us right up.

The bottle is decorated in Betsey’s signature color (you got it, pink!), with details of flowers and tulle. Betsey says, “This is my dream bottle, inspired by Schiaparelli, and years of tutus!”

The playful fragrance will be available this October at Sephora.


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