Club Monaco Presents Concept Boutique at Noma

Tuesday, February 24, 2015

Fashion and food are two things that we rarely if ever associate with each other. But that is exactly what Club Monaco is doing. As part of its efforts to continue to bridge the worlds of fashion and culture, the brand will be the first to create an innovative retail concept store inside of Copenhagen’s Noma Restaurant, ranked as number one in the world by Restaurant Magazine. Starting February 23rd, Club Monaco will take over Noma, creating a curated boutique highlighting the best of the brand’s women’s and men’s apparel, accessories, vintage and home pieces, books, coffee and wine, while also highlighting a careful assortment of Club Monaco’s Markers and Muse partners.

The concept boutique will reflect the best of New York brought to the Danish consumer – from artwork designed in Brooklyn, woodwork made in Manhattan to the iconic NYC bookstore The Strand housing a shop featuring rare and vintage books. The store design will be equally unique, featuring woven art installations and hand crafted wooden yurts made in Brooklyn, alongside a selection of vintage mirrors, sterling silver candlesticks, silverware and frames sourced from the most famous Parisian and Moroccan in the world.

So if you find yourself in Denmark between February 23rd and March 14th you all know where to go.

Strandgade 93

DK-1401 Copenhagen K



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by Ben DiamondPhotographed by Ben Diamond