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Goop Mrkt Grand Opening

by Amanda N. Ross Photographed by NEW YORK, NY - DECEMBER 02: Gwyneth Paltrow attends the goop markt grand opening at The Shops at Columbus Circle on December 2, 2015 in New York City. (Photo by Jenny Anderson/WireImage)
Friday, December 4, 2015

Long has Goop reigned supreme over our email inboxes and holiday wish lists. Now, the obsession is going to get a bit more real with a festive pop-up at the Time Warner Center. The pop-up features all of the impossibly cute, perfectly curated clothing, home decor, accessories, beauty products, and eco-friendly odds and ends we’ve come to expect from the online retailer/lifestyle guide. The retail winter wonderland is open until Dec. 24, so there’s still ample time to get your hands on the Paltrow-approved goods, including Goop’s ultra-luxe collaboration with Valentino.


Speaking of the Queen G, she and a pack of famous pals including Drew Barrymore, Jessica Seinfeld, Jill Kargman, and Goop CEO Lisa Gersh celebrated the grand opening of the market with an intimate dinner hosted by SmartWater Sparkling and decorated by entertainment impresario Bronson van Wyck.


For those Basel-ing in Miami, baking in Saint-Tropez, or just too busy to bother braving midtown at Christmas, items from the pop-up are available for purchase on the Goop site.


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