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Hermès New Collection Heats up in Florida

Friday, March 22, 2013
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A flyover banner of — nothing less than perfect — Hermès silk flew past those kicking up their heels at the Jeux d’Hermès bash this past Saturday in sunny Florida. The classic icon invited revelers to join in celebrating their Spring and Summer 2013 Silk Designs.

Guests grabbed a signature Lillet Rose cocktail as they entered the scene in Palm Beach. The sandy lanscape and cabanas offered the perfect backdrop for this year’s theme of Chic le Sport — the entire party bursting with overtly chic sports and games. Guests were welcomed to join in activities like tug of war, hop scotch, croquet and volleyball. A professional hula hoop dancer drew eyes while models bounced on trampolines and DJ Coleman spun bust-a-move beats. Besides the entertainment, Hermès scarves popped-up throughout the party everywhere- from being tied on balloons to decorating the volleyball net. There was even a Hermès branded ring toss!

The sports and games were all captured by guests using the social media hashtag #TheHermesGames on Twitter and Instagram.

And as if the sheer desire for Hermès new silk designs wasn’t enough to make guests’ mouths water … the menu was to die for: passed hor d’oeurves of Tuna Nicoise on Baby New Potatoes, Jumbo Lump Crab, Artichoke, Spring Onion Croustade with Tarragon Chicken, Fennel and Currants on Endive. All topped off with a Frites Station, Grilled Oysters to Order and a Sorbet Car. As the sun dipped low guests enjoyed all these festivities by campfires aligning the beach. It was an elegant affair twisted with fun.

Behind the event were Jenna Bunnell and Julie Vigneulle, Hermès special events director and manager, working along with Event Producer Bronson van Wyck.



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