NOT faking it

Tuesday, July 12, 2011

Though not in the Hamptons, designers still spent a day/night at the Beach for some poolside action. Yesterday, at Dream Downtown, designers and those who wear their duds joined the CFDA and eBay in the fight against counterfeiting.

eBay, the world’s largest online marketplace and a leading U.S. destination for fashion, and the CFDA recently collaborated to produce a collection of original and undeniably cute canvas tote bags. The launch of the collection boasted an impressive guest list including Jason Wu, Steven Kolb, Sofia Sanchez, Adam Lippes, Rachel Roy, Nanette Lepore, Elie Tahari, Nate Berkus, Monique Peen, Maryna Linchuk, Miguelina Gambaccini and Natalie Joos.

The collection features customized bags by 50 leading designers (think Tory Burch, Phillip Lim, Reed Krakoff, Tahari) with the coined phrase “YOU CAN’T FAKE FASHION.” The totes were available as of yesterday on eBay’s Fashion Vault, but we hear they are already sold out (and have raised more than $7,500 for the cause)!


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