Postcard from…Jason Wu

Tuesday, March 4, 2014

Screen Shot 2014-06-19 at 1.22.04 PMDear AVENUE,

Jason Wu reports from Kauai

At just 16 years old, Loomis Chaffee student Jason Wu began designing doll clothes for Integrity Toys. He went on to Parsons and eventually took his doll money to launch a ready-to-wear line. His star began to rise and his designs garnered high-profile support among fashion insiders, but he only gained national recognition when Michelle Obama wore Jason Wu (at the suggestion of André Leon Talley) on a Barbara Walters Special just before the 2008 election. It was solidified when the First Lady wore a custom Jason Wu gown to the first inauguration (she also wore his design to the second inauguration). In addition to being an exceptionally in-demand designer, the New York-based Wu is also the creative director for Hugo Boss. So when Wu offered to write us a Postcard on his vacation time, we were more than intrigued to hear where this man of exceptional taste, creativity and energy chooses to unwind.  


Hawaii bound

One of my favorite places to travel to is Kauai because it is so beautiful and serene and has a vibrant culture rich withhistory and tradition.  


Fit for a prince

I love The St. Regis Princeville resort. The service they provide is unlike any other, I always wish I could take my St. Regis butler home with me! In addition to their spacious and luxurious rooms and suites, the resort also has the best views on the island, and the spa and culinary offerings are phenomenal.  


The chic set

I run into many of my clients at the resort!  


Local eats, beautiful views and a little adventure  

Besides relaxing and taking in the views of Hanalei Bay, I enjoy discovering the local cuisine. The last time I was there, Chef Leanne Kamekona, the amazing executive chef of the St. Regis Princeville resort, took me on a food tour. She was born and raised in Kauai and knew of the best, and sometimes hidden, local spots. I also tried stand up paddleboarding and zip lining, which were fun ways to explore the island.  


Kauai unlocked

I would suggest going into Hanalei and simply exploring. Everyone is so friendly and the area is full of interesting surf shops to wander into. I also love the little stores—in Hanalei there is one called Yellowfish Trading Co. that sells unique Hawaiian items. The Dolphin is a great place for sushi, and I am obsessed with this little noodle place called Hamura’s Samin.  

Inspired travels

Traveling definitely inspires my collections and fashion creativity. I get inspiration from everything when I travel, from the architecture and history, to the colors and local shops I stumble across.  


Keepsakes with a pedigree

I love things with history and personality and whenever I travel I try to find unusual local shops. While I was in Florence not too long ago, I picked up some beautiful leather vintage handbags at a local resale shop.  

I can’t travel without:

My iPhone          




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by Michael GrossPhotographed by Joe Schildhorn and Darian DiCianno/BFA.com