The launch of Molami Headphones

Monday, November 21, 2011
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Fashion’s latest, most luxe accessory has nothing to do with five-inch heels or envelope clutches—not that they will be going away any time soon. Expect to see the most stylish fashion editors and muses sporting headphones that rival the chic-ness of their couture frocks. These headphones and ear buds come courtesy of Molami, a Swedish company that is the brainchild of industrial designer Maria Von Euler. Last week, the brand celebrated its U.S. debut at the new Upper East Side townhouse/boutique Fivestory, where the AVENUEinsider spotted Cameron Silver, Kate Young, Harley Viera-Newton, Cory Kennedy, Giovanna Battaglia, and of course Von Euler herself.


Whilst sipping champagne, we got an up-close look at the collection, which uses material like soft, Nappa leather, silk, chiffon, stingray, and 18-karat gold. We were particularly impressed with Maria’s meticulous attention to detail, and how she uses these materials and shapes to flattter the female face—something that has never been done before in the headphone industry. One major Molami innovation is the fusion of the headphone and the head-wrap (called the “Twine”), which is not only much chicer looking to wear on the street, but also bypasses annoyances like slipping earpieces and tangling wires. These models are now available at and will make the perfect finishing touch to any wardrobe!


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by Kelly LaffeyPhotographed by Billy Farrall