On The Avenue

What’s Good for the Grey Goose?

by Kristopher Fraser Photographed by Julia Restoin Roitfeld
Thursday, December 8, 2016

Am I blue? Well there are certainly no tears here, as everyone had the time of their lives when thespians, fashionistas, editors, bloggers and artists gathered at 84 Wooster Street last night to quaff Grey Goose-based cockails and celebrate Le Marché Bleu, a unique holiday shopping experience that invites guests to discover the allure of French art de vivre.

Notables included Rita Ora, Tessa Thompson, Cipriana Quann, Kelly Rutherford, Timo Weiland, Seth Tringale, Julia Loomis, Ann Caruso, Kat Irlin, Harley Viera Newton, Garrett Neff and Tony DiCiuricio.

The intimate party kicked off with with a DJ set from from College, and up-and-coming French musical talent. The set was followed by a surprise performance by the Harlem Gospel Choir. Grammy Award winner St. Vincent finished off the night with a final DJ set to keep the crowd dancing until they went home.

Oh look, Tessa Thompson’s here. Now that she’s back from Australia with a bag of Aussie phrases in hand, she’s looking so refreshed.

“Tessa, what excites you about pop-up shops?”

“I’ve never been a big fan of malls. This is such an easier way to shop and buy gifts for people. Also a great atmosphere like this helps too,” she says grinning ear to ear.

Did Carine Roitfeld manage to take a break from Harper’s Bazaar  for a night? Wait a minute, that’s her daughter, the equally beautiful and stylish Julia Restoin Roitfeld. The spitting image of her striking mother, no doubt about it. She inherited that Parisian chic too.

“Julia, what makes a pop-up pop?”

“A popping crowd and popping cocktails!” she says.

Rita Ora arrives in her colorblocked skirt, looking as fun as ever. The superstar chats about her new gig as the host of America’s Next Top Model, saying “When they asked me about it, I had to think about what can I give it that it doesn’t have already? I wanted to find a 360 superstar who does what I do, who can release music and be in a movie or do collaborations with brands and be a model at the same time. I wanted to find a star and that really intrigued me.”

On display last night, and soon to be on sale at the shop, is everything from bottles of Grey Goose with stirrers to fuzzy slippers for those nights you just want to curl up with your sweetie, or a bottle of Grey Goose.

Le Marché Bleu will open its doors on Saturday, December 10 and Sunday, December 11. Cheers!




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